I want to talk about customer demographics. They are key to connecting with your current and potential customers and making your product or service more appealing to them. I hope you know what customer demographics are. If not, you should. They’re incredibly important to your business.
Some of the Best Ideas are “Borrowed” from Other Businesses Using a Swipe File
Inspiration comes from many places. Many might even say they’re “swiped,” depending on how it’s done.
A quote attributed to Pablo Picasso is, “Good artists copy, great artists steal.”
However, it has been done for centuries by many famous artists, including Shakespeare.
How to Use the Buyer’s Journey to Build a Following of Dedicated, Happy Customers
I was talking with someone yesterday about the length of time it takes to get someone to buy your product or service. This came up as part of a discussion around the best way to keep someone thinking about buying from you when that decision can take a while.
Success and Failure – Why We’re All Afraid of Both
Everyone understands having a fear of failure. It’s something instilled in us from childhood. We’re punished if we do something “wrong.” We’re ridiculed if we try something and we don’t succeed. Many people don’t understand how they can be afraid of success. But it’s true. Success can be just as scary as failure, sometimes for […]
Grow Your Email List with the Help of Your Current Audience using GoViral
A few weeks ago, I learned about a new tool called GoViral. It’s put out by Growth Tools, which is run by Bryan Harris of Videofruit. The best part? It’s free! Don’t worry, there’s a link to get your own account at the end of this post. Or, if you’re absolutely desperate to see how […]
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