Good heavens! I was so excited by the video post I wrote last week, I totally forgot to write my monthly freelance copywriter update.
So here we are at the sixth month since I started this blog and this process of becoming a full-time freelance copywriter. It’s been a very interesting journey so far. (The clovers both came from my yard, they’re for luck.)
Note, I say “so far.” I expect this to be a long journey, one that I sincerely hope will last for years. I expect these posts to morph into something else as my career progresses.
For now, I can honestly say, I haven’t reached my goal. And that’s okay.
This freelance copywriter thing is a journey. As noble and exciting as my goal of reaching the point where I was earning $6000 a month in 6 months was, it’s not how things turned out. The nice thing about goals is, they’re something you strive for. If you don’t reach them, you keep striving. When you do, you set another goal.
So I’ll keep striving to reach my goal.
The good thing is, it’s becoming more realistic. I’m getting more contacts from potential clients. I have a meeting with one today. Part of that is because I’ve passed the final tests and become a Leadpages Conversion Marketing Certified Expert. I’m listed in their directory now and I’ve had several potential clients contact me through there.
I’m also getting better at marketing myself as a freelance copywriter. I swear, that’s one of the hardest things to do. I’m great at promoting other people’s businesses, but talking about myself feels…weird. I feel like tooting my own horn is inappropriate. It’s not. I love being a freelance copywriter and I’m really good at it. So I’ll keep working on that.
I’m working on projects for current clients and some of those may become regular work. (At least, that’s my goal for them. These clients could use the help so they can run their businesses and not worry about their marketing.)
I’m reaching out to new potential clients through these blog posts and with two new landing pages. One is a free report offering 5 simple copywriting tricks that will engage your customers and get them to buy. The other talks about how a landing page can get you more customers and grow your business. (Yes, I linked to both of them. Please feel free to share.)
I’m attending 2 conferences in one week, because I’m insane. One is the Leadpages conference, CONVERTED, the other is a conference for freelance copywriters, AWAI’s Bootcamp and Job Fair. I expect to make more potential client contacts there as well, and to convert some of those folks into clients.
Despite the fact that I haven’t reached my goal, I’m not upset. I’m quite happy. I may not be where I wanted to be by this time, but I am making money doing what I love. My business is growing, I’m getting new clients and learning lots along the way.
If you’re traveling along this same path with me, I hope you’re not discouraged if you don’t meet your goals. Instead, I hope you keep striving to meet those goals and when you do, you get to celebrate, just like I will when I meet mine.
As always, thank you for following along on my journey. Please do comment below. I love to hear from you about what you think of my progress and how you’re doing on your own journey.